Thinking in English Bonus Episode - What is the Law of Diminishing Returns? (Bonus Episode)

When I first started the Thinking in English podcast, my setup was very simple. I recorded episodes using a basic headset microphone. It worked, but the sound quality wasn’t great.

After a while, I decided to upgrade. I bought a cheap USB microphone. And the difference was quite big. The audio sounded clearer and I think overall the podcast immediately improved.

A few years later, I upgraded again to the microphone I use now. Once again, there was a noticeable improvement in sound quality. My voice sounded cleaner, the recording was more stable, and editing was easier.

But recently I’ve been thinking about upgrading again. There are many professional microphones designed for studios and professional broadcasters. Some of them are extremely expensive. They promise incredible audio quality and are used by radio stations and professional podcasters.

I was wondering if I should buy one, but then I started to hesitate. My current microphone already sounds pretty good. Most listeners probably can’t hear many problems. If I bought a much more expensive microphone, the improvement might be very small.

In fact, it might even make things harder. Professional microphones can require extra equipment and more complicated setups.

Would buying a better microphone really improve the podcast? Or have I already reached the point where spending more money won’t make much difference?

This kind of situation appears in many parts of life. At first, investing more time, money, or effort produces big improvements, but after a certain point, the benefits start getting smaller and smaller.

Economists have a name for this idea: the Law of Diminishing Returns.

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By Tom Wilkinson

Host and founder of Thinking in English, Tom is committed to providing quality and interesting content to all English learners. Previously a research student at a top Japanese university and with a background in English teaching, political research, and Asian languages, Tom is now working fulltime on bettering Thinking in English!

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